The #1 Strategy To Stop Losing Leads on Pinterest
According to the new release of the 2025 Global Wedding Market Report from Splendid Insights**, 84% of couples who were married in 2024 used Pinterest to plan their wedding.
Let that sink in for a second: 84%.
Are you reaching them?
As a wedding or event professional serving the wedding industry, you already know that engaged couples are spending hours online, searching for inspiration, ideas, and vendors to help them make their dream wedding day a reality. You might be a wedding photographer, planner, designer, florist, DJ, entertainment company, rental company, stationer, videographer and so much more, and couples are on Pinterest right now not just looking for recipes and building mood boards. They are looking for you!
But did you know that Pinterest is the #3 most-used search engine in the world, and 84% of couples use it as part of their wedding planning process?
That’s right - your ideal clients are on Pinterest, right now, searching for the very services you offer.
So, the big question is: Are they able to find your business on the platform?
The 7-Day Pinterest Power Play
If you’re wondering how to use Pinterest to get more leads for your wedding business. If you’re wondering what it will take for your wedding business to show up on Pinterest. If you’re confused and frustrated because you know that your work is a million times better than anything that is on Pinterest right now and you’re wondering how to get your work in front of Pinterest users, you’re in the right spot.
That’s what I want to talk to you about today. I’m going to give you the exact plan for Pinterest success as a wedding pro.t
As a fellow wedding and event pro myself with over 20 years in the industry, I have booked thousands of dollars for my business, and my client’s businesses via Pinterest. I know what it takes to get seen and get booked on the platform. But, more than that, I know how hard your job is. I know the hours you put in as a wedding pro. And I know that there are tons and tons of things competing for your attention each and every day.
This is why I built The 7-Day Pinterest Power Play™. It’s a no-nonsense, simple, and super quick win for wedding pros of all sizes and niches to find leads, inquiries, and clients on Pinterest specifically for the wedding and event industry.
Why Pinterest IS Your Secret Weapon
As a business owner, your number one priority is attracting clients, generating sales, and keeping your leads pipeline full. But between managing events, running a business, and trying to keep up with marketing, it can feel impossible to stay on top of it all. Oh and living a life outside of work to add on top of that too!
That’s where Pinterest comes in. Unlike other social media or search engine platforms that require constant engagement and attention from you, Pinterest lets you set your marketing on autopilot. With the right strategy designed for a business in the wedding and event industry, you can create evergreen content that keeps working for you - attracting leads, growing your visibility, and converting potential clients into paying customers - all while you focus on doing what you do best.
Here’s the Problem
Most wedding and event business owners feel overwhelmed by Pinterest. They are an expert in other things, like taking photos, making videos, arranging flowers, curating music, and so on in the wedding space. They jump into pinning, because that’s what they think they need, without a plan, only to be disappointed when they don’t see results.
The truth is, it’s not about how much you pin - it’s about how you set up your account and strategy to work with Pinterest’s algorithm.
That’s where The 7-Day Pinterest Power Play™ comes in.
How to Start Attracting Leads with Pinterest
You don’t need to spend hours trying to figure Pinterest out on your own. With The 7-Day Pinterest Power Play™, you’ll get a clear, step-by-step guide to transform your account into a lead-generating machine of couples who are getting married and looking for your wedding or event services - in the area, region or location where you work.
This plan was created specifically for wedding and event pros who want quick wins and real results without the stress. I’m not trying to turn you into a Pinterest power user (that’s my job!), I want you to do your thing and be creative in your niche. I just want to help you get more leads so you can do more of what you love! This intentional plan is designed to take the guesswork out of Pinterest and give you a proven system that works - even if you’re not tech-savvy or short on time.
Ready to Start Seeing Results?
The 84% of engaged couples planning a wedding - whether looking for a wedding venue, shopping for their dream wedding dress looking for the latest wedding decor trends, trying to find the flowers that are in season for their wedding, looking for the best wedding band or DJ, or trying to find out why weddings cost so much - using Pinterest are searching for someone just like you.
Don’t let them scroll past your wedding or event business because you didn’t have the right strategy. You have the answers to solve their problems and make their wedding planning experience a stress-free one. They just need to find you and connect with you!
With The 7-Day Pinterest Power Play™, you’ll be equipped to show up where they’re looking, connect with your ideal clients, and book more wedding and events - without it taking over your life!
Get your guide and start turning Pinterest into your best marketing tool today with The 7-Day Pinterest Power Play™.
** Speaking of the 2025 Global Wedding Market Report from Splendid Insights, if you’re in the wedding or event industry, and I’m hopeful that you are because you’re here, go get yourself a copy of this most valuable report. There is no other resource out there like it! This report tells you in real time what today’s just married couples are thinking. They’ve talked to hundreds of thousands of recently married couples and this is the truth about what matters to them, how they felt about their wedding day experience, and, most importantly, how they found their vendors to make it happen.
If you’re a creative small business serving the wedding and event industry - such as a wedding planner, photographer, entertainer, DJ, rental company, florist, invitation designer, and more - and you need help with your online marketing, content creation, or your Pinterest account, please send me an email at info@juliannesmith.com or check out my done-for-you and training services for wedding pros. I’d love to work with you to maximize your creativity and the overwhelm and work with the clients that you want to work with!
For more tips and advice on the wedding industry, be sure to check out past blog posts and sign up for my weekly emails where I’ll send you all kinds of wedding business education nuggets in 100 words or less!